Overview
Rapid Power Rafting is the fast-paced, high-energy, max-power whitewater rafting outfitter igniting the spirit of adventure in the hearts of all thrill-seekers. The brand empowers challengers to conquer the rapids with the help of their expert guidance and instruction. The brand's communication imparts strength, energy, and triumph. I developed the brand design, voice, and tone.
Rapid Power Rafting brand attributes animated typograhpy.
Rapid Power Rafting mission statement animated.
A man holds a paddle handle in front of a raft on a river.
A man steers a kayak in turbulent water.
A man steers a kayak in a wave of water.
A rafter steers a kayak along a rocky river bank.
Rapid Power Rafting possesses a genuine passion for whitewater rafting and empowers others to take the challenge with them.
Rapid Power Rafting animated primary logo.
Rapid Power Rafting animated primary logo inverted.
Rapid Power Rafting animated stacked logo.
Rapid Power Rafting animated stacked logo inverted.
Rapid Power Rafting animated horizontal logo.
Rapid Power Rafting animated horizontal logo inverted.
Set of icons showing paddle in various styles.
Rapid Power Rafting primary logo with yellow background.
Rapid Power Rafting primary logo with dark green background.
Rapid Power Rafting primary logo with blue background.
Rapid Power Rafting primary logo with medium green background.
Rapid Power Rafting horizontal logo with yellow background.
Rapid Power Rafting horizontal logo with dark green background.
Rapid Power Rafting horizontal logo with blue background.
Rapid Power Rafting horizontal logo with medium green background.
Rapid Power Rafting stacked logo with yellow background.
Rapid Power Rafting stacked logo with dark green background.
Rapid Power Rafting stacked logo with blue background.
Rapid Power Rafting stacked logo with medium green background.
Topographic pattern on yellow background.
Topographic pattern on dark green background.
Topographic pattern on blue background.
Topographic pattern on medium green background.
Animated topographic pattern on yellow background.
Animated topographic pattern on dark green background.
Animated topographic pattern on blue background.
Animated topographic pattern on medium green background.
Kinetic typography animation reading conquer the rapids.
Male model wearing yellow wetsuit with topographic pattern design.
Female model wearing dark green wetsuit with topographic pattern design.
Kinetic typography animation reading shred water with footage of rafters.
Social media post of rafter tackling turbulent water.
Social media post of rafter steering on calm water.
Social media post of rafter paddling on a lake.
Social media post of dual reversed images of a rafter.
Social media post of woman standing on a rocky river bank above a river.
Social media post of a hand gripping a paddle handle.
Social media post of river from bird's eye view.
Social media post of a male rafter tackling a large wave.
Social media post of a group of rafters steering on a river.
Landing page of a website prompting users to book reservations.
Landing page of website prompting users to join newsletter.
Landing page prompting users to challenge a river course.
Landing page prompting users to challenge a river course.
Landing page prompting users to challenge a river course.
Landing page prompting users to challenge a river course.
Landing page prompting users to challenge a river course.
Landing page prompting users to challenge a river course.
Email design promoting a discount for first-time challengers.
Email design providing information about rafting.
